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Unsubscribing Should Take One Click and One Day

Gmail already makes bulk senders offer one-click unsubscribe and honor it within 48 hours. The federal rule still allows 10 business days. It’s time the law caught up.

Every Customer Service Chatbot Needs a “Talk to a Person” Button

Bots are fine for package tracking and password resets. But when something really goes wrong, customers deserve a visible, no-tricks way to reach a human.

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Phones Should Deliver Notifications in Batches by Default

A field experiment found people who got notifications three times a day felt happier and less stressed. The setting already exists. It just needs to be the default.

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Your Library Card Is the Best Subscription You’re Not Using

Free ebooks, audiobooks and magazines, no late fees and no monthly bill. Before your next subscription purge, try the library first.

No, I Will Not Rate My Experience

Every purchase, delivery and phone call now ends with a request for stars. When everything asks for feedback, the feedback stops meaning anything.

Let People Leave the Group Chat in Peace

Muting is not a solution. Messaging apps should let event chats end on their own, and leaving a group should not feel like storming out of a party.

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Your Smart TV Should Ask Before It Watches What You Watch

Smart TVs routinely track what you watch unless you dig through the settings. Two TV makers have already agreed to ask first in one state. Everyone should get the same courtesy.

Stop Making Me Download an App to Park

Parking apps are handy, but making them the only way to pay trains drivers to scan whatever QR code they find. Every meter should still take a card.

Every Gadget Should Come With a Software Expiration Date on the Box

We get a nutrition label on cereal and an energy rating on a fridge, but no clear answer to the most important question about a smart device: how long will it keep working? That should change.

Streaming Services, Stop Splitting Seasons in Half

Two-part seasons give viewers neither the freedom of a binge nor the rhythm of weekly TV. Pick one and stick with it.

Yes, Listening to an Audiobook Counts as Reading

A quarter of U.S. adults now listen to audiobooks, and research finds listening and reading lead to similar understanding. It’s time to drop the snobbery.

Rewatching Your Comfort Show Is Not a Character Flaw

In an age of endless new releases, people who rewatch the same show for the fifth time often feel a little guilty about it. They shouldn’t.

Stop Letting the Feed Pick Your News

More Americans now get news from social and video platforms than from TV. Taking back control of where your news comes from is easier than it sounds.

Show Me the Real Price. Every Time, Everywhere

Federal rules now force ticket sellers and hotels to show the full price up front. Every other purchase deserves the same honesty.

Bring Back the Paper Menu

QR code menus were supposed to be a temporary fix. Somehow they stuck around, and diners are the ones doing the extra work.

Password Rules Are Making Us Less Secure, and the Experts Already Said So

Forced resets, symbol requirements and no-paste fields go against federal password guidance. It’s time websites caught up.

Opinion: Stop Asking Whether AI Will Take Your Job. Ask Which Parts of It Should Go

“Will AI take my job?” is the wrong question. Most jobs are a bundle of tasks – and some of them deserve to disappear.

Autoplay Should Be Opt-In, for Everyone

YouTube already turns autoplay off by default for teens. Adults deserve the same starting point.